{"id":300,"date":"2015-02-06T13:47:18","date_gmt":"2015-02-06T13:47:18","guid":{"rendered":"http:\/\/localhost\/?p=300"},"modified":"2018-08-11T09:22:10","modified_gmt":"2018-08-11T08:22:10","slug":"uk-fishing-quota-system-britain-broken-infographic","status":"publish","type":"post","link":"https:\/\/visualagency.com\/?p=300","title":{"rendered":"UK fishing quota system for Britain is Broken (Infographic)"},"content":{"rendered":"

We were recently approached by Greenpeace UK <\/a>to create an infographic\u00a0to support their Our Net Gain<\/a> campaign, highlighting the plight of the UK fishing quota system.<\/p>\n

Our Net Gain<\/a>\u00a0is an ongoing campaign highlighting environmental and economical gains if the UK fishing quota is redistributed to sustainable fishermen.\u00a0It focuses on empowering local fishermen and presents the sustainability of local fishermen and their role in the economic stability across UK coastal towns.<\/p>\n

In the UK, fishing boats under 10 metres in length make up almost 80%<\/strong>\u00a0of the fleet, but have 4%<\/strong>\u00a0of the UK fishing quota.\u00a0Small, local boats generally fish using more sustainable methods, so supporting them helps protect our seas as well as the coastal communities.<\/p>\n

In comparison,\u00a0the Cornelis Vrolijk, Britain\u2019s most controversial single fishing vessel, holds 23%\u00a0of the English quota (about 6%\u00a0<\/strong>of the entire UK fishing quota). This vessel is registered as British, but its owners are Dutch, and it lands its entire catch in the Netherlands. In fact, just 5<\/strong> large vessels hold 20%<\/strong>\u00a0of the UK fishing quota.\u00a0I know, I know- these statistics are outrageous.<\/p>\n

After years of intense work, Greenpeace successfully collected many hundreds of thousands of signatures to support the campaign. Ministers and MEP’s then delivered a new set of laws to support fair, sustainable UK fishing. It is the smaller vessels (that make up 80% of our fleet) that have the most to gain from the new rules.<\/p>\n

However, instead of giving desperately-needed quota to local, low impact fishers, DEFRA (the Department for Environment, Food and Rural Affairs) has decided to continue to give most of the UK fishing quota to industrial fishing businesses \u2013 like Cornelis Vrolijk which alone receives the Lion’s share of England\u2019s quota. This can force many local, sustainable fishermen to bankruptcy for lack of quota and therefore an income.<\/p>\n

So Greenpeace has lodged a case at the High Court, convinced that DEFRA\u2019s decision to continue giving these significant quota levels to industrial fishing corporations, \u00a0at the expense of low impact fishermen, contravenes the new EU fishing laws. Go, Greenpeace!<\/p>\n

The Brief<\/p>\n

Our Net Gain\u00a0campaign utilizes a contemporary, bold design aesthetic that benefits from the skills of the amazing graphic artist and visual storyteller, Noma Bar<\/a>.<\/p>\n

For our brief, the campaign context needed to be readily understood by a variety of audiences, with a narrative that illustrates the injustice of the Governments current fishing quota allocation\u00a0using the data provided.<\/p>\n

The infographic needed to contextualise campaign activity and to present the complicated and often dry world of UK fishing quota allocation in a way that is compelling and insightful.<\/p>\n

We hope you like the resulting infographic and more importantly , we hope you donate<\/a> to a great cause. Let’s support our UK fishing fleet. #OurNetGain<\/a>.<\/p>\n

\"Infographic_final_mini_0\"<\/a>
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We were recently approached by Greenpeace UK to create an infographic\u00a0to support their Our Net Gain campaign, highlighting the plight of the UK fishing quota system. Our Net Gain\u00a0is an ongoing campaign highlighting environmental and economical gains if the UK fishing quota is redistributed to sustainable fishermen.\u00a0It focuses on empowering local fishermen and presents the … Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":4180,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"generate_page_header":"","footnotes":""},"categories":[7],"tags":[59,60,15,61,62],"acf":[],"yoast_head":"\nUK fishing quota system for Britain is Broken (Infographic) - VISU.AL AGENCY<\/title>\n<meta name=\"description\" content=\"An infographic highlighting the plight of the UK fishing industry quota system for Greenpeace UK\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/visualagency.com\/?p=300\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UK fishing quota system for Britain is Broken (Infographic) - 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