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Tag: influencer marketing

Gibraltar's Influencers

In the Spotlight- A Rise in Gibraltar’s Influencers

1st June 2020 No Comments

The Covid-19 lockdown has caused an increase in people thinking of new ways to get creative and not only entertain themselves, but also generate a little extra cash on the side. The possibilities are endless with all the options available to us on social media, especially with the rise of TikTok , which has seen

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Using Emotional Analytics for Brand Success

26th January 2017 No Comments

“Your brand is what other people say about you when you’re not in the room” (Jeff Bezos).       To truly connect with your audience – to genuinely, properly engage and understand the associative process they are going through – is no longer simply a case of finding an advertising sweet spot or throwing the

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