We recently partnered with the World Gold Council , to create the following gold fact infographic.

The brief was to create an infographic to help clearly explain the key ways individuals can invest in gold. The aim was primarily to promote this infographic across social media and the focus was on mobile consumers.

Given the already large number of gold facts infographics available online, it was important to differentiate the content. It was essential that the infographic was easy to read and navigate on mobile devices, so a modular design process was incorporated , which would also lend itself to micro content to be created to share across  various social media platforms. It was also important that the information was communicated in a way that was both engaging and educational.

Show, don’t tell

If you are looking to communicate a message or tell a story using visual content, get in contact and we will be happy to talk through your requirements .